Meet the Press: Blogger Ethos is Why Obama Beats Hillary
I watched Meet the Press yesterday and as expected, much of the conversation surrounded the Obama/Clinton race.
Chuck Todd, News Political Director for NBC made a statement that hit me as particularly relevant to those who follow the blogging space:
“If you really look at why Obama’s beating Clinton, It’s not on issues, it’s on authenticity.”
Seems to me that it’s true. Hillary’s pontifications have more of a contrived “press release” tone to them while Obama is more “bloggy” and authentic.
This reinforces the “This is our conversation” image of Hillary that was so brilliantly put forth by Obama supporters in the “1984″ spoof.
Hey marketers! Authentic sells….