Blogs that Don’t Look Like Blogs
One of the things we talk about in our book is blogs that don’t look like blogs – which is to say, blogs that don’t follow the traditional three column (or two column) bloggy looking layout.
Rising from Ruin is a good example of a blog that doesn’t look like a blog.
Another amazing example is Byron’s Clip-N-Seal blog which is a fairly recent development. This beautiful site doesn’t look like what you picture when you picture a blog, but it was built with Movable Type and lots of brilliant design work.
So when you’re thinking about building a business blog, the sky is really the limit. Blogs can look, feel and behave in ways that aren’t necessarily “bloggy” while retaining all the power that makes them “Websites on steroids.”